A marketing enthusiast who holds experience in creating informative content around the culture of experimentation and conversion rate optimization. She has a knack for learning and loves to explore new and innovative avenues of the industry. In the last couple of years, she has grown as a CRO enthusiast and aims to gain mastery in the field.
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In 1991, Cormac Kinney, a software inventor, and entrepreneur designed an application that equipped securities…
Astha Khandelwal
8 Min Read
Website copywriting that sells sizzle AND steak is part art, part science. There is a…
Astha Khandelwal
11 Min Read
No matter big or small, organizations today must realize & embrace the power of a…
Astha Khandelwal
11 Min Read
Sure, bundling your target audience together into one single group may fetch some positive results.…
Astha Khandelwal
12 Min Read
From the very first television commercial aired in 1941 to today’s innovative personalized video messages,…
Astha Khandelwal
15+ Min Read
Any successful lead generation program, even when backed by the most advanced marketing technologies, can…
Astha Khandelwal
13 Min Read
Over the past decade, marketers have heavily advocated the use of contextual targeting (placing ads…
Astha Khandelwal
6 Min Read![7 A/B Testing Examples To Bookmark [2023]](https://static.wingify.com/gcp/uploads/sites/3/2019/12/Feature-image_7-AB-Testing-Examples-To-Bookmark-2021.png?tr=h-600)
For businesses to flourish in today’s highly competitive market and hit that conversion rate figure…
Astha Khandelwal
11 Min Read
Typically, a thank you page loads after a conversion has happened on your website, making…
Astha Khandelwal
13 Min ReadTalk to a sales representative
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We're satisfied and glad we picked VWO. We're getting the ROI from our experiments.
Christoffer Kjellberg CRO Manager
VWO has been so helpful in our optimization efforts. Testing opportunities are endless and it has allowed us to easily identify, set up, and run multiple tests at a time.
Elizabeth Levitan Digital Optimization Specialist
As the project manager for our experimentation process, I love how the functionality of VWO allows us to get up and going quickly but also gives us the flexibility to be more complex with our testing.
Tara Rowe Marketing Technology Manager
You don't need a website development background to make VWO work for you. The VWO support team is amazing
Elizabeth Romanski Consumer Marketing & Analytics Manager
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