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[Infographic] 14 Times In Business You Should A/B Test

[Infographic] 14 Times In Business You Should A/B Test

A/B testing is the scientific way of arriving at the truth, or at least the…

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Mohita Nagpal

Mohita Nagpal

1 Min Read
The Anatomy of a Perfect Checkout Page

The Anatomy of a Perfect Checkout Page

So you’ve spent time, money, and effort creating your online shop. Your landing page is…

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Mohita Nagpal

Mohita Nagpal

2 Min Read
A/B Test Proves That Women Find Bearded Men More Attractive

A/B Test Proves That Women Find Bearded Men More Attractive

Disclaimer: This is a fictional piece intended for fun reading. Yes, you heard that right.…

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Mohita Nagpal

Mohita Nagpal

4 Min Read
Why Random A/B Testing is a One Night Stand

Why Random A/B Testing is a One Night Stand

So you run a test or two, have your moments of virtual euphoria and promise yourself…

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Mohita Nagpal

Mohita Nagpal

5 Min Read
14 Ways to Reduce Bounce Rate and Increase Engagement for eCommerce

14 Ways to Reduce Bounce Rate and Increase Engagement for eCommerce

eCommerce bounce rate may sound like a familiar problem to many. Visitors land on your…

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Mohita Nagpal

Mohita Nagpal

9 Min Read
9 Insane Copywriting Examples for More Conversions

9 Insane Copywriting Examples for More Conversions

Conversion copywriting is a key part of any website – from headlines and body copy…

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Mohita Nagpal

Mohita Nagpal

5 Min Read
How to Calculate AdWords Profitability for your SaaS Business

How to Calculate AdWords Profitability for your SaaS Business

Google Ads (formerly AdWords) is a core digital marketing channel for most businesses. But how…

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Mohita Nagpal

Mohita Nagpal

3 Min Read
12 Game-Changing A/B Testing Tips for 2023

12 Game-Changing A/B Testing Tips for 2023

A new year demands fresh ideas, resolutions and plans. It’s that time of the year…

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Mohita Nagpal

Mohita Nagpal

8 Min Read
10 Things Small Businesses Can Learn From Top eCommerce Sites

10 Things Small Businesses Can Learn From Top eCommerce Sites

Zappos, Target and Walmart. What do these eCommerce giants have in common? They all command…

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Mohita Nagpal

Mohita Nagpal

8 Min Read

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