Cutting Guesswork About Users With Data-Driven Conversion Optimization

To build an optimized website funnel, you need to capture the pulse of your users. What is it they’re looking for? What’s stopping them from taking the desired action? What could you do better to improve their experience on your website?

This session will answer all such questions and more. In this webinar, BrainShark and Quandoo will discuss ways to successfully conduct visitor research. Both these brands have been leveraging data to build strong hypotheses for their optimization program, and this session will help you in doing the same.